A website is an integral part of your business, since online buying is such a boom. You have to have a website to grow your business and reach customers. There’s no way around it. The question is: should you pay someone to build you a website or should you roll up your sleeves and attempt it yourself? There are pluses and minuses to both. We tried, or attempted, to do both. Let me explain:
My spouse has no computer experience, but she would stay up late (I mean until 2 and 3am) working on building our website. There was frustration, and I just stayed far away. In other words, that was not my lane and I wasn’t getting involved. I said very little except, “You need to rest.” It went on for days, and I could tell that it was catching up with her. Again, everyone had an opinion, and she chased every one of them. I want to say this right now: listen, but don’t feel that you have to try each and every suggestion that someone shares. This, in itself, will drive you crazy. I understand that people want to be of help, but I feel that, if their idea was so good, why aren’t they using it? That may sound harsh, but watching her go from one thing to another and not saying anything was rough. I will say that you should make your own decisions and stick to them. See your ideas out, because we sometimes dump an idea before it’s had time to mature. Give your gut feelings a chance. It’s not that what she was doing was bad, but she just wasn’t satisfied. We weren’t getting any customers, and she’d change it the next night. This was involved. Even though there are templates that you use, there is still size, style, format, descriptions and it goes on and on… She was taking classes and then using what she’d learned that same night. She would ask my opinion, and most times, I’d say it was good. I was always honest in my reply, because it was my business too, and I wanted it to do well.
My spouse is someone whose attention span is very short. I don’t mean that in a bad way, because it’s not in some things in our lives. When I saw how much time she spent on this, I knew how much this meant to her. It’s not just the money that was spent, but also she felt, and still feels, that we were building something to pass down to the younger members of our family; a legacy. I couldn’t be mad that the website was taking up a lot of her waking hours. I just couldn’t. When you do a website yourself, there are still expenses for domain name, hosting, and support and each company has their own add-ons that you can spend money on. It is cheaper than having someone else do it, but don’t put the checkbook away! You can still go deep in the pocket doing it yourself. She really didn’t ask for any help with the cost of the website, but if she did, I would have given it to her, because I saw a commitment from her that is now always there.
My next blog will be about paying for someone to build you a website. I want to close by saying, if you are thinking about building a website yourself, you should prepare for a lot of patience and time. You should not have any distractions around you, so clear the calendar. You should have a very understanding family, because there won’t be any family time. You should trust yourself, and see your ideas through, before giving up. That’s all I have for this blog. Be safe out there.